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Fireflight’s New Online Community sees Impact; Hit Song “Unbreakable” Jumps to No. 4 at CHR This Week


NEWS SOURCE: Provident Label Group
April 4, 2008

Fireflight As Fireflight's No. 1 Rock song Unbreakable seizes the CHR chart this week-leaping to No. 4, the band continues to reach out to fans with its web site Iamunbreakable.com. Since the site’s launch on March 13, Iamunbreakable.com has been visited 9,000 times with an average of 300 viewers per day from Fireflight fans in the United States, Canada, Brazil, Germany, Japan, Romania, United Kingdom, Netherlands, Australia and China. Hundreds of people are sharing their stories about what the concept of “Unbreakable” means to them. From depression, suicide, and cutting to eating disorders, divorce, and drugs, Fireflight’s powerful anthem has undoubtedly opened the eyes of audiences to the triumph found through faith. Fireflight lead singer Dawn Richardson has been touched by the outpouring of fans and recently posted a comment saying: “This site is unique in that it gives you an opportunity to really live with not only the imagery of this song, but also the very heart of its narrative. We all have our own story, and so often we can hear it playing in the words and melodies of a song. In the end, it is our greatest hope that you will use this site as a pathway to find not only a piece of yourself, but also a greater courage than you have ever known.”

Along with the success of Iamunbreakable.com, Fireflight’s Myspace page currently has 1.4 million song plays. Visit here: www.Iamunbreakable.com.

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