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PARTNERING WITH EPIC, INO RECORDS TO REPRESENT NEW SELF-TITLED PROJECT FROM
THE FRAY TO CBA MARKET, HITTING FEBRUARY 3, 2009

INO Solicits Christian Radio with New Emerging hit "You Found Me"


The Fray


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NEWS SOURCE: The M Collective
January 15, 2009

NASHVILLE, TN.... January 15, 2009....After nearly four years, The Fray returns with their sophomore effort, The Fray on February 3, 2009, and for the first time, due to a partnership with EPIC Records and INO Records, the bands project will be available to CBA market retail.

With key placement on shows such as Greys Anatomy and Scrubs, The Fray achieved a licensing dream with usage of their songs, How To Save A Life and Over My Head (Cable Car). This usage launched them into major radio play and worldwide sales of 3.2 million albums for their debut, striking a huge chord with audiences and turning their organic grassroots efforts into major success.

INO offered the bands new emerging hit "You Found Me" to Christian radio early this year, which landed at #23 on R&Rs Christian CHR chart this week, and has been welcomed by Top Christian CHR and AC radio stations. Recently adding the single at CHR include AIR-1, WAY-FM, KLFF, /San Luis Obispo , WONU /Chicago , WAY-FM Denver, and KDUV /Visalia along with Christian AC stations Star99 (NYC), KBIQ /Colorado Springs and WVFJ /Atlanta among others. You Found Me impacted mainstream radio on November 21st and is currently #1 on AAA, #6 on HOT AC and #22 at Top 40.

You Found Me is a tough song for me, comments The Frays frontman Isaac Slade from the bands MySpace page. Its about the disappointment, the heartache, the let down that comes with life. Sometimes you're let down, sometimes you're the one who lets someone else down. It gets hard to know who you can trust, who you can count on. This song came out of a tough time, and I'm still right in the thick of it. There's some difficult circumstances my family and friends have been going through over the past year or so and can be overwhelming. It wears on me. It demands so much of my faith to keep believing, keep hoping in the unseen. Sometimes the tunnel has a light at the end, but usually they just look black as night. This song is about that feeling, and the hope that I still have, buried deep in my chest."

Continuing their licensing success story, The Fray has collaborated with ABCs hit show, LOST in a series of music video promos featuring the first single for the newest season of the show. The first spot aired after an episode of Greys Anatomy, with digital single sales and pre-orders going live after it aired. The spots also ran during the 2008 American Music Awards, where the band was a featured performer. Over the weekend of the release and performance, the LOST video had over one million views and can be seen at http://www.youtube.com/watch?v=mX7md0HoR8E.

In addition to the LOST video, two videos for You Found Me are available: a viral studio footage version to be used before the holidays (http://www.youtube.com/watch?v=Lb-Z_wH3SFQ) and the official version, directed by Josh Forbes (Sara Bareilles Love Song, Alkaline Trio Help Me), which can be seen at http://www.youtube.com/watch?v=obhdTlImFBo.

Forming in 2002, Denver-based The Fray is comprised of Isaac Slade (vocals, piano), Joe King (guitar, vocals), Ben Wysocki (drums) and Dave Welsh (guitar).

http://www.thefray.net/
http://www.myspace.com/thefray

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