For those who aren't familiar with them, Everyday Process is a hip-hop duo hailing from Chester, Pennsylvania (just south of Philadephia) who have been signed with pioneer Christian rap label Cross Movement Records since 2007. Outtadisworld is their second major release and the focus is very prominent: Christians are not part of this world and we are not to live like we are. With that being the message, Mac and Iz-Real fit in perfectly with the CMR label.
The album opens up with "Invasion" and "Alien," which both have nice beats, tight lyrics, and a message of being "outtadisworld" as believers living today. The message is consistent throughout the full sixteen track listen and is definitely applicable for this culture – for both believers and non. "I Gotcha," "Freak," and "Against The Grain" follow the same style, keep the album feel going, and are all good tracks. "New" starts off slowly, but leads into some seriously fast lyrical speeds and fiercely spitting lyrics about becoming a new man in Christ, while "All Out" is a club-thumping track filled with sweet production and a command to represent the Lord well.
In contrast with the strengths, there are a few weak spots on the sophomore release by Everyday Process. "I Don't Belong" leans more toward a R&B feel and comes off a little flat while "Jesus Pride" has probably the only really poor production on the entire album. That being said, "No Problem" has some of the best beats that I have heard all year and you can't help but bob your head while listening to "What You Look Like," a track in which the duo screams at us to live for God properly. Taking the cake however would have to be "Fire." This is one of those bump-it-in-your-trunk songs that makes you keep on hitting repeat on the stereo. The sound is awesome, and with lyrics like "You know the kid's hot and a there ain't a thing to cool him" and "We won't rest until the day we are home," it makes for a perfect hip-hop track.
Outtadisworld ends with "Bye-Bye" and "The Saga Continues," which finalize the point of the album with great music and incredible beats. All in all, this is an extremely solid album to go out and grab if you haven't already. Mac and Iz-Real blend beautifully and they seem to be doing a great job of being able to reach both the church and the streets at the same time. I have a feeling that we will be hearing from them a lot more in the future.
- Review date: 10/16/09, written by Kevin Hoskins of Jesusfreakhideout.comRecord Label: CMR
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